If your business operates in more than one language, your staff probably does too. Holding a meeting or conference where not everyone speaks the same language can be challenging. If you want to show people that they are important to you, you need to speak in their language. We can help. AZ World’s team has…
In English-speaking countries around the world, the first day of April is recognized as a time to play pranks on your friends, neighbours and colleagues. Even big companies take part in April Fool’s Day fun and play pranks on us. Here are a few of our favourite translation-related pranks: In 2009, Google Translate claimed they…
Researching whether to expand into a new country? Effective translation is critical. One of your first steps will be collecting and analyzing information in that country. Your business can’t be successful if you don’t have accurate and complete information before making key decisions. You will want to learn about the market, buyers, consumers, competitors and…
For this Friday Funnies, here are a few stories of advertising campaigns with translations didn’t quite hit the mark. These ones made us laugh out loud! Coca-Cola’s brand name, when first marketed in China, was read as “Kekoukela,” meaning “Bite the Wax Tadpole” or “Female Horse Stuffed with Wax,” depending on the dialect. Parker Pen,…
Today we are celebrating International Women’s Day. We are proud to say that the majority of AZ World’s translators are women, including our founder and President, Ana Zúñiga. As a woman, an immigrant and a non-native English speaker, Ana understands the importance of working towards a world free from bias, stereotypes and discrimination. At AZ…
Welcome to this week’s Friday Funnies. Even in English-speaking countries, we can find signs that make us laugh out loud and remind us of the importance of a good proofreader. Poster, Australia: “Are you an adult that cannot read? If so, we can help.” Restaurant, New Zealand: “Open seven days a week, and weekends too.”…
Pink Shirt Day began in 2007 when a student in Nova Scotia was bullied for wearing a pink shirt to school. It has since been recognized annually worldwide as a day to stand against bullying. People in almost 180 countries celebrate it with fundraisers, donations and social media posts. This year, Pink Shirt Day is…
Welcome to this week’s Friday Funnies. These ones made us laugh out loud and reminded us why professional translators are so important. Without them, you get: Mountain Inn, Switzerland: “Special today – No ice-cream.” Hotel lobby, Moscow, across from a Russian Orthodox monastery: “You are welcome to visit the cemetery where famous Russian and Soviet…
It’s great to have multilingual employees on your team if you operate your business in more than one language. They can help bridge the gap between team members who don’t speak the same language. They can build relationships with non-English speaking community members and stakeholders. They can even translate your communications — employee messages, external…
Welcome to this week’s Friday Funnies. These ones made us laugh out loud at AZ World. Hotel brochure, Italy: “This hotel is renowned for its peace and solitude. In fact, crowds from all over the world flock here to enjoy its solitude.” Grounds of a private school, Scotland: “No trespassing without permission.” Cemetery, Italy: “Persons…
